Below is a sample mailer advertisement. Those who receive it are encouraged to use the stickers on the inside to customize the outside and make their own "dream shoe".
Development
Road Runners "Mod" Shop
Ever wanted to create your own pair of shoes from scratch? Introducing Road Runners, a store which specializes in made-to-order sneakers. Customers can use the store’s touchscreen kiosks to create and preview their very own sneakers live in-store.